SHORT TERM BRAND SHARE DYNAMICS IN A PROMOTIONALLY COMPETITIVE MARKET: THEORY AND ESTIMATION OF FULLY CONSTRAINED MARKET SHARE MODELS

Persistent Link:
http://hdl.handle.net/10150/298595
Title:
SHORT TERM BRAND SHARE DYNAMICS IN A PROMOTIONALLY COMPETITIVE MARKET: THEORY AND ESTIMATION OF FULLY CONSTRAINED MARKET SHARE MODELS
Author:
Hozier, George Chambers
Issue Date:
1979
Publisher:
The University of Arizona.
Rights:
Copyright © is held by the author. Digital access to this material is made possible by the University Libraries, University of Arizona. Further transmission, reproduction or presentation (such as public display or performance) of protected items is prohibited except with permission of the author.
Type:
text; Dissertation-Reproduction (electronic)
Keywords:
Product management.; Markets -- Management.; Business forecasting.
Degree Name:
Ph.D.
Degree Level:
doctoral
Degree Program:
Graduate College; Business Administration
Degree Grantor:
University of Arizona

Full metadata record

DC FieldValue Language
dc.language.isoen_USen_US
dc.titleSHORT TERM BRAND SHARE DYNAMICS IN A PROMOTIONALLY COMPETITIVE MARKET: THEORY AND ESTIMATION OF FULLY CONSTRAINED MARKET SHARE MODELSen_US
dc.creatorHozier, George Chambersen_US
dc.contributor.authorHozier, George Chambersen_US
dc.date.issued1979en_US
dc.publisherThe University of Arizona.en_US
dc.rightsCopyright © is held by the author. Digital access to this material is made possible by the University Libraries, University of Arizona. Further transmission, reproduction or presentation (such as public display or performance) of protected items is prohibited except with permission of the author.en_US
dc.typetexten_US
dc.typeDissertation-Reproduction (electronic)en_US
dc.subjectProduct management.en_US
dc.subjectMarkets -- Management.en_US
dc.subjectBusiness forecasting.en_US
thesis.degree.namePh.D.en_US
thesis.degree.leveldoctoralen_US
thesis.degree.disciplineGraduate Collegeen_US
thesis.degree.disciplineBusiness Administrationen_US
thesis.degree.grantorUniversity of Arizonaen_US
dc.identifier.proquest8006743en_US
dc.identifier.oclc6285819en_US
dc.identifier.bibrecord.b23617639en_US
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