Wellspark Health: Worksite Wellness Programs for Small and Medium Sized Business

Persistent Link:
http://hdl.handle.net/10150/297688
Title:
Wellspark Health: Worksite Wellness Programs for Small and Medium Sized Business
Author:
Linebaugh, Katharine; Carroll, Madison; del Franco, Armani; Moreno, Brad
Issue Date:
2013
Publisher:
The University of Arizona.
Rights:
Copyright © is held by the author. Digital access to this material is made possible by the University Libraries, University of Arizona. Further transmission, reproduction or presentation (such as public display or performance) of protected items is prohibited except with permission of the author.
Abstract:
This thesis compiles my work in the Entrepreneurship program at the University of Arizona. Along with three other team members, this business plan was created for a potential venture concept. 69% of Americans in the U.S. today are considered overweight or clinically obese. Being overweight can cause preventable illnesses including diabetes, coronary artery disease, high blood pressure, stroke, and heart attack. Americans obesity challenges cost employers over $1.3 trillion annually due to rising health insurance premiums, productivity loss, and absenteeism. Through conducting secondary and primary research, in‐depth interviews with industry experts and business owners, Wellspark Health was created by four students in the Eller Entrepreneurship Program to help businesses combat the financial costs of obesity and empower individuals to live healthier lives. Unlike traditional worksite wellness programs, Wellspark combines best practices from the industry with customizable solutions for both employers and their employees. The program consists of both online and onsite tools and support from health coaches and registered dieticians. Wellspark will initially target businesses with between 50‐250 employees because this demographic is not being served by current wellness programs.
Type:
text; Electronic Thesis
Degree Name:
B.S.B.A.
Degree Level:
bachelors
Degree Program:
Honors College; Entrepreneurship
Degree Grantor:
University of Arizona
Advisor:
Lusch, Robert

Full metadata record

DC FieldValue Language
dc.language.isoenen_US
dc.titleWellspark Health: Worksite Wellness Programs for Small and Medium Sized Businessen_US
dc.creatorLinebaugh, Katharineen_US
dc.contributor.authorLinebaugh, Katharineen_US
dc.contributor.authorCarroll, Madisonen_US
dc.contributor.authordel Franco, Armanien_US
dc.contributor.authorMoreno, Braden_US
dc.date.issued2013-
dc.publisherThe University of Arizona.en_US
dc.rightsCopyright © is held by the author. Digital access to this material is made possible by the University Libraries, University of Arizona. Further transmission, reproduction or presentation (such as public display or performance) of protected items is prohibited except with permission of the author.en_US
dc.description.abstractThis thesis compiles my work in the Entrepreneurship program at the University of Arizona. Along with three other team members, this business plan was created for a potential venture concept. 69% of Americans in the U.S. today are considered overweight or clinically obese. Being overweight can cause preventable illnesses including diabetes, coronary artery disease, high blood pressure, stroke, and heart attack. Americans obesity challenges cost employers over $1.3 trillion annually due to rising health insurance premiums, productivity loss, and absenteeism. Through conducting secondary and primary research, in‐depth interviews with industry experts and business owners, Wellspark Health was created by four students in the Eller Entrepreneurship Program to help businesses combat the financial costs of obesity and empower individuals to live healthier lives. Unlike traditional worksite wellness programs, Wellspark combines best practices from the industry with customizable solutions for both employers and their employees. The program consists of both online and onsite tools and support from health coaches and registered dieticians. Wellspark will initially target businesses with between 50‐250 employees because this demographic is not being served by current wellness programs.en_US
dc.typetexten_US
dc.typeElectronic Thesisen_US
thesis.degree.nameB.S.B.A.en_US
thesis.degree.levelbachelorsen_US
thesis.degree.disciplineHonors Collegeen_US
thesis.degree.disciplineEntrepreneurshipen_US
thesis.degree.grantorUniversity of Arizonaen_US
dc.contributor.advisorLusch, Robert-
All Items in UA Campus Repository are protected by copyright, with all rights reserved, unless otherwise indicated.