Wellspark Health: Worksite Wellness Programs for Small and Medium Sized Business

Persistent Link:
http://hdl.handle.net/10150/297550
Title:
Wellspark Health: Worksite Wellness Programs for Small and Medium Sized Business
Author:
Del Franco, Armani Pietro; Carroll, Madison; Linebaugh, Katharine; Moreno, Brad
Issue Date:
2013
Publisher:
The University of Arizona.
Rights:
Copyright © is held by the author. Digital access to this material is made possible by the University Libraries, University of Arizona. Further transmission, reproduction or presentation (such as public display or performance) of protected items is prohibited except with permission of the author.
Abstract:
Over the past two decades, obesity in America has more than doubled as our society continued rewarding the destructive habits that contribute to poor health. This business plan is a detailed layout of the development of WellSpark Health, a company that provides comprehensive wellness programs to the small and medium sized businesses. With the increasing health insurance premiums linked to rising obesity rates and the prominence of related chronic illnesses, WellSpark’s preventative solutions bring together all affected parties in order to spur healthy life style changes. While small businesses purchase our programs, WellSpark then provides our services to the client company’s employees. The plan looks at why WellSpark Health chose to target small and medium sized demographic and the details of what we offer through our wellness program. The strategies WellSpark Health will implement to marketing its brand and mission in the community, the operations, as well as our plans for expansion, risk analysis, and financial analysis of the value of our company to investors, the economy, and the local community best demonstrate the feasibility of WellSpark Health being a thriving business. This is a composite of the efforts of four individuals from the McGuire Entrepreneurship Program.
Type:
text; Electronic Thesis
Degree Name:
B.S.B.A.
Degree Level:
bachelors
Degree Program:
Honors College; Entrepreneurship
Degree Grantor:
University of Arizona
Advisor:
Lusch, Robert

Full metadata record

DC FieldValue Language
dc.language.isoenen_US
dc.titleWellspark Health: Worksite Wellness Programs for Small and Medium Sized Businessen_US
dc.creatorDel Franco, Armani Pietroen_US
dc.contributor.authorDel Franco, Armani Pietroen_US
dc.contributor.authorCarroll, Madisonen_US
dc.contributor.authorLinebaugh, Katharineen_US
dc.contributor.authorMoreno, Braden_US
dc.date.issued2013-
dc.publisherThe University of Arizona.en_US
dc.rightsCopyright © is held by the author. Digital access to this material is made possible by the University Libraries, University of Arizona. Further transmission, reproduction or presentation (such as public display or performance) of protected items is prohibited except with permission of the author.en_US
dc.description.abstractOver the past two decades, obesity in America has more than doubled as our society continued rewarding the destructive habits that contribute to poor health. This business plan is a detailed layout of the development of WellSpark Health, a company that provides comprehensive wellness programs to the small and medium sized businesses. With the increasing health insurance premiums linked to rising obesity rates and the prominence of related chronic illnesses, WellSpark’s preventative solutions bring together all affected parties in order to spur healthy life style changes. While small businesses purchase our programs, WellSpark then provides our services to the client company’s employees. The plan looks at why WellSpark Health chose to target small and medium sized demographic and the details of what we offer through our wellness program. The strategies WellSpark Health will implement to marketing its brand and mission in the community, the operations, as well as our plans for expansion, risk analysis, and financial analysis of the value of our company to investors, the economy, and the local community best demonstrate the feasibility of WellSpark Health being a thriving business. This is a composite of the efforts of four individuals from the McGuire Entrepreneurship Program.en_US
dc.typetexten_US
dc.typeElectronic Thesisen_US
thesis.degree.nameB.S.B.A.en_US
thesis.degree.levelbachelorsen_US
thesis.degree.disciplineHonors Collegeen_US
thesis.degree.disciplineEntrepreneurshipen_US
thesis.degree.grantorUniversity of Arizonaen_US
dc.contributor.advisorLusch, Robert-
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