Consumer skills in, and satisfaction with, shopping for apparel products: From the consumer socialization perspective

Persistent Link:
http://hdl.handle.net/10150/278285
Title:
Consumer skills in, and satisfaction with, shopping for apparel products: From the consumer socialization perspective
Author:
Dubey, Smita, 1967-
Issue Date:
1993
Publisher:
The University of Arizona.
Rights:
Copyright © is held by the author. Digital access to this material is made possible by the University Libraries, University of Arizona. Further transmission, reproduction or presentation (such as public display or performance) of protected items is prohibited except with permission of the author.
Abstract:
The purposes of this study were to examine the influences of (1) individual characteristics on consumer skills in shopping for apparel products, (2) socialization processes on consumer skills, (3) social structural and developmental variables on socialization processes, and (4) consumer skills on consumers' satisfaction with their skills. A questionnaire was mailed to 1255 White, non-Hispanic and Hispanic undergraduate students randomly drawn from a large southwestern university. Principal factor analysis was performed on the consumer skills and socialization variables to reveal five factors each. Stepwise multiple regression analysis was conducted to test each of the hypotheses Results indicated that selected individual characteristics of the respondents had a direct influence on socialization processes, which in turn, influenced consumer skills. Several social structural and developmental variables appeared to indirectly influence consumer skills variables via the socialization processes.
Type:
text; Thesis-Reproduction (electronic)
Keywords:
Business Administration, General.
Degree Name:
M.S.
Degree Level:
masters
Degree Program:
Graduate College
Degree Grantor:
University of Arizona
Advisor:
Jones, John J.

Full metadata record

DC FieldValue Language
dc.language.isoen_USen_US
dc.titleConsumer skills in, and satisfaction with, shopping for apparel products: From the consumer socialization perspectiveen_US
dc.creatorDubey, Smita, 1967-en_US
dc.contributor.authorDubey, Smita, 1967-en_US
dc.date.issued1993en_US
dc.publisherThe University of Arizona.en_US
dc.rightsCopyright © is held by the author. Digital access to this material is made possible by the University Libraries, University of Arizona. Further transmission, reproduction or presentation (such as public display or performance) of protected items is prohibited except with permission of the author.en_US
dc.description.abstractThe purposes of this study were to examine the influences of (1) individual characteristics on consumer skills in shopping for apparel products, (2) socialization processes on consumer skills, (3) social structural and developmental variables on socialization processes, and (4) consumer skills on consumers' satisfaction with their skills. A questionnaire was mailed to 1255 White, non-Hispanic and Hispanic undergraduate students randomly drawn from a large southwestern university. Principal factor analysis was performed on the consumer skills and socialization variables to reveal five factors each. Stepwise multiple regression analysis was conducted to test each of the hypotheses Results indicated that selected individual characteristics of the respondents had a direct influence on socialization processes, which in turn, influenced consumer skills. Several social structural and developmental variables appeared to indirectly influence consumer skills variables via the socialization processes.en_US
dc.typetexten_US
dc.typeThesis-Reproduction (electronic)en_US
dc.subjectBusiness Administration, General.en_US
thesis.degree.nameM.S.en_US
thesis.degree.levelmastersen_US
thesis.degree.disciplineGraduate Collegeen_US
thesis.degree.grantorUniversity of Arizonaen_US
dc.contributor.advisorJones, John J.en_US
dc.identifier.proquest1352331en_US
dc.identifier.bibrecord.b27086367en_US
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