Persistent Link:
http://hdl.handle.net/10150/146239
Title:
The Alternative Value of the HeardAround Concept
Author:
Duhame, Blake Andrew
Issue Date:
May-2009
Publisher:
The University of Arizona.
Rights:
Copyright © is held by the author. Digital access to this material is made possible by the University Libraries, University of Arizona. Further transmission, reproduction or presentation (such as public display or performance) of protected items is prohibited except with permission of the author.
Abstract:
Business Plan: HeardAround is a one-stop shop for national, regional, local, and ultra-local news. Users will enjoy the benefit of reading about what is happening at the high school down the street and at the White House in Washington, D.C. at a single news website. Alternative Value: The concepts primary benefit is its ability to grow, connect, and strengthen communities through knowledge transfer and constructive civic discussion. In addition, HeardAround has the ability to stimulate local businesses by offering geographically specific advertising at a discounted price in comparison to other publications. Although there is potential for negative content being posted to the site, HeardAround will make take all possible precautions to steer user content in a responsible direction. Because HeardAround is rather revolutionary and innovative in nature, it will be important to teach users about the benefits of the idea and the positive ways in which it can impact communities throughout the U.S.
Type:
text; Electronic Thesis
Degree Name:
B.S.
Degree Level:
bachelors
Degree Program:
Honors College; Business Economics and Entrepreneurship
Degree Grantor:
University of Arizona

Full metadata record

DC FieldValue Language
dc.language.isoenen_US
dc.titleThe Alternative Value of the HeardAround Concepten_US
dc.creatorDuhame, Blake Andrewen_US
dc.contributor.authorDuhame, Blake Andrewen_US
dc.date.issued2009-05-
dc.publisherThe University of Arizona.en_US
dc.rightsCopyright © is held by the author. Digital access to this material is made possible by the University Libraries, University of Arizona. Further transmission, reproduction or presentation (such as public display or performance) of protected items is prohibited except with permission of the author.en_US
dc.description.abstractBusiness Plan: HeardAround is a one-stop shop for national, regional, local, and ultra-local news. Users will enjoy the benefit of reading about what is happening at the high school down the street and at the White House in Washington, D.C. at a single news website. Alternative Value: The concepts primary benefit is its ability to grow, connect, and strengthen communities through knowledge transfer and constructive civic discussion. In addition, HeardAround has the ability to stimulate local businesses by offering geographically specific advertising at a discounted price in comparison to other publications. Although there is potential for negative content being posted to the site, HeardAround will make take all possible precautions to steer user content in a responsible direction. Because HeardAround is rather revolutionary and innovative in nature, it will be important to teach users about the benefits of the idea and the positive ways in which it can impact communities throughout the U.S.en_US
dc.typetexten_US
dc.typeElectronic Thesisen_US
thesis.degree.nameB.S.en_US
thesis.degree.levelbachelorsen_US
thesis.degree.disciplineHonors Collegeen_US
thesis.degree.disciplineBusiness Economics and Entrepreneurshipen_US
thesis.degree.grantorUniversity of Arizonaen_US
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